NEW YORK (AP) — Eight student loan companies agreed to adopt a code of conduct that bans deceptive marketing practices — such as offering prizes to students who sign up for loans — following an investigation by the state of New York, the state attorney general said Tuesday.
Seven direct-to-student lenders agreed to pay a combined $1.4 million to settle the probe, Attorney General Andrew Cuomo said. These companies employed bait-and-switch tactics, pushed higher-interest private loans and marketed products so they appeared to be federal loans, he said.
Federal loans have fixed interest rates that are often lower than private loans.
The companies that are settling were identified by the attorney general's office as Nelnet Inc., Campus Door Inc., GMAC Bank, NextStudent Inc., Xanthus Financial Services Inc., EduCap Inc. and Graduate Loan Associates LLC.
An eighth lender, MRU Holdings Inc., was not a target of the investigation but voluntarily agreed to adopt the reforms. MRU Holdings, operating as My Rich Uncle, "wholeheartedly endorsed" the code of conduct, said Raza Khan, president and co-founder of the company.
MRU Holdings, based in New York City, has advocated more transparency in the industry for more than a year, Khan said.
Nelnet spokesman Ben Kiser said changes in the company's practices will occur in stages. Nelnet, based in Lincoln, Neb., should be fully compliant with the code of conduct by December.
EduCap, based in McLean, Va., issued a statement saying it welcomes "the opportunity to embrace the attorney general's proposed code of conduct."
A call to GMAC Bank was not immediately returned. A phone number listed on Graduate Loan Associates' Web site was not working and phone numbers could not be immediately found for Xanthus Financial or Campus Door.
Direct-to-student loan companies market to consumers online and through the mail, and don't necessarily have an on-campus presence.
The new code of conduct bans practices including:
—Using logos that make mailings appear to be from the federal government
—Paying students to get their friends to take out loans
—Offering prizes such as iPods, gift cards and GPS devices to induce students to take out loans with a particular lender
—Advertising interest rates that are not available to a majority of borrowers
The adoption of the code of conduct by the eight companies will put pressure on the entire industry to reform, said Barmak Nassirian, a spokesman for the American Association of Collegiate Registrars and Admissions Officers.
He said the greater transparency will help students and families make smarter choices about loans.
In announcing the settlement, Cuomo called on other companies in the industry to adopt the new code of conduct. Students and families should be wary of companies that fail to do so, he said.
Last week, Cuomo's office said it was preparing to sue Goal Financial LLC, based in San Diego, for similar deceptive practices. Unlike the other lenders, Cuomo's office said Goal Financial indicated it was not willing to enter into a settlement.
The settlements build on Cuomo's ongoing investigations into the burgeoning student loan industry.
Last October, Cuomo's office subpoenaed 33 direct student loan companies. Tuesday's announcement marks what is likely the first wave of settlements in the industry, Cuomo's office said.
Last year, Cuomo helped bring about reforms in the industry when his office investigated deals that gave colleges "kickbacks" in exchange for being listed as a preferred lender.
At least 22 schools agreed to adopt codes of conduct for financial relationships with lenders as a result. Several of the lenders targeted in that investigation agreed to reforms and to pay a combined $12 million into a national fund to educate families and students about loans, according to Cuomo's office.
Local News
New York AG: 8 student lenders adopt new code
- Breaking News
-
-
Fire at SUNY Canton shuts down campus
No one was hurt when flames erupted in Cook Hall on Friday, but students were sent home, and classes are canceled through next week.
-
United Way of the Adirondack Region exceeds goal
The 2012 campaign brought in $775,112.
-
Fire at SUNY Canton shuts down campus
- New Today
-
-
Moriah Chamber being revived
New leaders are cranking up the Moriah Champ Day and Labor Day celebrations, along with other efforts.
-
Clinton County to consolidate voting districts
The move is aimed at savings towns and the City of Plattsburgh money for hosting elections.
-
Waterway projects approved for Essex County
The State Emergency Management Office has so far identified 26 sites that need flood-mitigation or remediation; funding has come through for nine so far.
-
Champlain snowmobile crash results in serious injuries
Douglas M. Tetreault and Robert Worrell were transferred to Fletcher Allen Health Care in Burlington from CVPH Medical Center in Plattsburgh following the early morning accident along the Great Chazy River.
-
Moriah Chamber being revived
- Local News
-
-
Former Plattsburgh man sentenced for killing wife
Frank Dore, 57, of Bridgeport, Conn., was sentenced in court last week to 28 years in prison after killing his wife, Patti Rothermel-Dore, in their Connecticut home in 2010.
-
5 sex-crime cases heard in Franklin County
Five men recently appearing before the bench in Franklin County in separate incidents on charges involving rape, child porn and sexual contact with females as young as 6.
-
Town developing economic-development strategy
The new plan is intended to help the town present the assistance available as it attempts to attract businesses.
-
Mooers couple wins Valentine's Day wedding
Jessica Martin and Todd Dansereau will exchange vows live on Star 92.9.
-
Essex County will fund Horace Nye environmental study
The $3,000 evaluation is part of the process of marketing and selling the money-losing Nursing Home in Elizabethtown.
-
Nicaragua students tour North Country health-care facilities
A pair of 20-year-old medical students from Nicaragua have toured several health-care facilities. They are especially impressed with the physician-patient relationship in America, along with the advanced technology.
-
Ti Chamber to host employment-help workshops
The first open house, for both employers, employees and others from the Ticonderoga area, is Wednesday, Feb. 15.
-
Variety show, book sale featured at carnival
Saranac Lake Winter Carnival continues through Sunday.
-
Of Interest: Feb. 10, 2012
Dannemora to discuss highway post; Moriah School Board plans agenda; National Grid plans helicopter survey; AVCS School Board meeting on tap; Donations to Food Pantry will multiply.
-
Florida minister speaking at Plattsburgh House of Prayer
Head director of the Orlando House of Prayer in Ocoee, Fla., who also ministered for years with Benny Hinn, will speak at services Friday and Sunday.
- February 9, 2012
-
Former Plattsburgh man sentenced for killing wife
Frank Dore, 57, of Bridgeport, Conn., was sentenced in court last week to 28 years in prison after killing his wife, Patti Rothermel-Dore, in their Connecticut home in 2010.
-
Nicaragua students tour North Country health-care facilities
A pair of 20-year-old medical students from Nicaragua have toured several health-care facilities. They are especially impressed with the physician-patient relationship in America, along with the advanced technology.
-
Sex-crime cases
Five men recently appearing before the bench in Franklin County in separate incidents on charges involving rape, child porn and sexual contact with females as young as 6.
-
Essex County will fund Horace Nye environmental study
The $3,000 evaluation is part of the process of marketing and selling the money-losing Nursing Home in Elizabethtown.
-
Westport fire guts home
Teens escape early morning fire.
-
Peru School looks at relocating sixth grade
Parents and teachers are concerned by the possible change, which is being considered to cut costs.
-
Schools can exceed tax cap in some areas
BOCES business manager explains tax-cap-levy calculation.
-
Town hiring notice causes confusion
The Town of Malone's attempt to contract with an administrator for a business-loan program may not have followed state-grant guidelines.
-
Former Plattsburgh man sentenced for killing wife
- Recent Article Comments






